Libation Motivation

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Each person motivates themselves to run in their own unique way — whether that’s using music to pump up the mood, timing themselves to make it a challenge or, for some, taking to the streets with the promise of a “victory beer” and good conversation after a successful run.

Founded in 2010 in Dunedin, Fla., by Kevin Bupp and Chattanooga native John McMahan, Running for Brews is an organization that focuses on giving back to the community and providing a social outlet for runners. With more than 4,000 members and 10 locations, it’s safe to say that Running for Brews has proved that running and delicious craft brews go together like cookies and milk or apple pie and ice cream.

“Chattanooga was our first out of state location and we started it there because we knew how open Chattanooga was to helping the local community and also how much of a community Chattanooga has become in terms of a fitness community health wise and also craft beer wise. So it began as a little club where we would meet at the bar, run a 5k and drink good craft brews,” says McMahan. “After our second location, we figured we could do a bit of good with the runners we meet so we started a business and now we do running events and social events. The big part of our mission is to give back to our local communities.”

The Chattanooga Running for Brews group meets each Wednesday at Brewhaus at 6:30 p.m. and then runs (some participants walk, as all fitness levels are welcome) a 5k route in and around the Scenic City. After the run, the group gathers for cold craft brews, food and conversation.

“You’d be surprised. A lot of people in the fitness community don’t go for your Michelob Ultra or light beer,” says McMahan. “We’re running snobs and beer snobs at the same time.”

For more information or to register, visit runningforbrews.com.

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If cold brews don’t suit your fancy this winter, how about a hot chocolate instead? The Hot Chocolate 15k/5k will be held Jan. 13 in Atlanta, Ga., and will feature a postrace party with hot chocolate and fondue. Proceeds from the event will benefit Ronald McDonald House Charities.

For more information, visit hotchocolate15k.com/atlanta.

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